Who Are J Barbour & Sons Ltd?
Barbour Brand Guide
The History & Heritage of Barbour
The Barbour brand was first created in 1894 in the Market Place within the seaside town of South Shields. Today the fifth era family business is still situated in the North East with Barbour’s home office situated in Simonside, South Shields and their fashion shows taking place in the South Shield’s every year.
Barbour is known for working alongside Lord James Percy who provides help to create their clothing ranges, this beneficial partnership aids Barbour clothing in keeping their brand authentically British. Since working with James, Barbour have won the “Shooting Industry Fashion Award” for the most stylish clothing garment. This is a fantastic achievement for the label and represents their perseverance to manufacture quality British outerwear throughout the decades.
What is Barbour well-known for?
Always increasing and growing, Barbour now owns ten retail stores within the United Kingdom and the brand trades in an impressive forty countries across the globe. However Barbour still manages to adhere to their core business and family values. Thus creating a successful company with the aim to create thousands of pieces of stylish outerwear, but Barbour remains best known for their jackets, shirts and scarves for both men and woman alike. Another attribute of Barbour is their high quality to cost ratio, ensuring the Barbour customer receives only the best at reasonable prices.
Barbour is iconic for their proudly British made, traditional and tough waxed jackets, which feature in many of the label’s collections. They are one of their signature designs along with their Bedale, Beaufort and Beadnell jackets which are created for a lifetime of adventures out of hard wearing fabrics in a range of designs.
Tartan Prints & Womens Collections
Barbour now makes everything from women’s bags to warm socks and cosy snoods as well as their range of accessories and winter warmers.
Additionally Barbour is famous for using coloured tartan throughout their ranges which represents the brands innovative design and style. First starting in 1894, many of Barbour’s shirts come in this well known print but also a tartan lining can be seen in several jackets and coats as a distinguishing feature of the label. Moreover, this iconic use of colour gives a rustic Highland feel to the collections due to Barbour’s ancestral Scotland roots.
Barbour have created a unique brand that British women and men love. This is partially down to their relationship with the great outdoors. Barbour’s advertisements often can be seen to relate to dog walking woodland treks, fishing and equestrian sport in the Pennines. This outdoor feel is reflected in the garments with many shirt designs featuring fish and bird prints.
Many of their collections; such as the “spirit of adventure”, have been designed to portray a sense of escapade. This range, consists of diaphanous capes and jackets as well as cotton dresses. Barbour is heritage inspired and not only suitable for the outdoors, but for everyday wear as well.
If you need to find a garment to keep you warm and to protect you against the great outdoors then it’s easy to look no further than the timeless originals Barbour collection. This collection enables you to keep cosy during the colder months as the range features long sleeve designs and thick fabrics.
Barbour’s Equestrian Range
Barbour also perfectly cantered to equestrians with ranges of lambswool scarves, equestrian shirts and wax jackets or fleeces. The knitwear in this collection is soft and chunky and the woodland patterns represent an environmental, countryside design. In particular Barbour remains popular with rural communities due to the fact “you can dress to represent where you live and how you live your life”, a key value of the brand.
As Barbour is ever growing, not only can you purchase for yourself or your other half, but for your beloved canine companion as well. Barbour now create unique ranges of accessories, coats, duvets and blankets for dogs. For added contentment and relaxation, Barbour dog beds contain extra padding and are very durable to avoid rips and tears. Fully practical dog leads and collars are also available and the brand releases new collections on National Dog day.
Moreover, Barbour has also launched an internation motorcycling heritage collection. This biker inspired range consists of waxed and quilted jackets along with clothing such as shirts and hats. There use of dark colours emphasises the motorcyclist designs with easy to wear fabrics this create a fantastic range perfect for casual leisure wear.
Designer Colour’s & Fabrics
Every garment has its own unique colour such as “Forest Green” as well as the famous “Classic Tartan”. Many of Barbour’s colours draw inference to the brand influences such as the countryside and scenic beauty. The most classic colour Barbour has for their jackets, has to be green. With a choice of two different shades, “Sage” and “Olive”. Their Sage colour is very similar to a Forest Green whilst their Olive colour has more of a brown obscurity. More famously, Barbour are mostly, known for their fabulous waxed garments.
Barbour provide a wide selection of products as well as producing numerous different types of waxed fabrics. For example, they created a wax called “Thornproof” which is kept in a tin and can be personally put onto their clothing to protect you against thorns and brambles. Ideal for giving you added protection on woodland walks. Some of their garments are manufactured using “Antique Wax”. This is created by rolling the material at a high temperature and this type of wax provides a shiny and smooth finish when worn.
Barbour carefully choose who they work with to model their garments. In the past hey have employed the likes of Anya Hindmarch, Tokihito Yoshida and Alice Temperley, to name a few to model the brand. Alice Temperley grew up in the countryside of Somerset and now owns her own fashion label called “Temperley London”. She has been described to “make the biggest waves in British fashion” and as the “British Ralph Lauren”. Her excellent raw British fashion sense caught Barbour’s eye and they immediately realised that she fit their brand vision, signing her as a model immediately.
A Classic British Clothing Brand
Barbour continues it’s over 150 year legacy by creating collection after collection of great fitting classic outerwear and accessories for everyone, even the dog. Barbour clothes are high quality, iconic and always stand the test of time which is as true today as it’s always been.